Adidas Switch FWD running shoes are fuelled by Forward Motion Technology

The perfect start to your running journey!

Hey sneakerheads, Adidas just dropped the curtain on their freshest running shoes – say hello to the Switch FWD! Adidas says it went all-in on the "forward momentum" theme for these kicks with the use of Forward Motion technology. The shoe utilizes strategically positioned gaps in its EVA midsole, transforming weight into "seamless forward motion".

With a sleek touch of innovation, the Switch FWD boasts a light Continental rubber outsole. This feature, as per the brand, amps up a runner's grip, ensuring improved traction no matter what the weather throws your way. The shoe's got an ultra-light engineered mesh upper with smartly placed windows across the forefoot and midfoot.

The shoe launches in a primarily white and silver, violet colourway with lucid lemon detailing for women, and a primary white and wonder blue colourway for men with lemon accents. The Adidas Switch FWD running shoes are priced at ₹13,999.